Your Local SEO Company in Toronto
Because websites with no traffic are lonely places
We help business of all sizes get higher traffic, improve their SEO and get higher Google rankings.
We've been in your position...
So you already know that you need a website for your small business to get noticed online. So you find a knowledgeable web designer who agrees to build you a website at an affordable price. Fantastic!
As soon as your website goes live, you clear out your email inbox in anticipation of the flood of new clients you will surely see! But then…
Nothing happens..
No new emails, no new sales leads… because nobody is visiting your website! Your site looks beautiful, but you have zero traffic. Which is the problem so many new small business owners have to face. You are competing against so many other businesses that have a bigger online footprint and for a longer time than you have.
We had the same problem, but with hard work, patience, and lots of hard work, we managed to crack the first page! And we are ready to help you do the same.
Want Proof?
Case Study - onspotrepair.dk (Denmark)
Problem #1: Competing with organic positioning on HIGHLY competitive keywords like – iphone reparation herlev, ipad reparation Herlev & iphone reparationer, keywords were not on page one of Google.
Problem #2: Quality Traffic was the second major work; the site was not optimized, internal linking was nonexistent and lacked content. URL titles were not optimized, and, alt tags and meta tags were missing.
How we Tackled It
On-Page SEO
- All technical SEO Resolved, starting with URL structure, content optimization, SEO Tags, and page speed
Mobile and Desktop URL's
- Fix canonical issues and indexing of mobile and desktop URL’s as it had two different URL’s when viewed on mobile and desktop.
- Resolved sitemap structure and added HTML sitemap.
Backlinks
- Through outreach as well as with our professional network, we were able to dramatically increase backlinks within two months.
- Created HIGH quality content and guest posts to gain these backlinks organically.
The Results
Onspot Repair went from ZERO to 3,200 visitors in three months! This success story and many more like it highlight the power of Local SEO.
Want to share their success? Join up today and let’s get you onboarded with our team.
Our Process
- Current Rankings: We assess your existing keyword rankings.
- Competitor Analysis: We delve into what your competitors are currently ranking for.
- New Opportunities: We identify fresh keyword opportunities to pursue.
- Action Keywords: We pinpoint the most impactful ‘action keywords’ that align with your service or product offerings.
- Long Tail Keywords: We recommend targeting long tail keywords and informational search queries through your blog content.”
Equipped with our comprehensive keyword data, our team of SEO experts and strategists carefully comes up with a plan to effectively target these keywords across your content and pages. Existing pages may require refreshing or repurposing, while new, highly optimized pages might need to be developed from scratch. We handle all aspects of this process, ensuring that your site architecture is primed for success. This includes an internal link audit and implementation to maximize the potential of the pages you already have.
The ultimate objective is to optimize specific pages in alignment with the keyword groups identified during our research. This not only enhances user navigation on your site but also provides Google with a clear roadmap to crawl your content, ultimately leading to improved rankings.
This is the most technical aspect of SEO.
Think of SEO on-page optimization as a ‘Google Report Card’. Google is literally coming to your site to crawl for keyword information. There are about 7 core elements of a web page that Google crawls and then scores you on:
- Title Tags
- Meta Descriptions
- URL Structure
- Header Tags
- Image Tags
- Keyword Density
- Internal Linking
These evaluations occur at the page level. However, at the site level, additional factors come into play. These include site speed, mobile friendliness, and ensuring there are no broken links or 404 pages—issues that could potentially leak valuable link juice from your site.
On-page optimization hinges on strategically placing your targeted keywords within these elements. If you neglect this crucial step, your on-page optimization efforts fall short.
Now, let’s delve deeper. We construct the core foundation of your SEO strategy, meticulously utilizing our research and content mapping techniques to create an SEO-friendly and hyper-optimized site. Our approach ensures that all links and keywords are seamlessly integrated, preserving the user experience while maintaining highly optimized and easily crawlable pages.
Ready for the technical details? Let’s kick off this SEO party! We leverage popular tools such as ahrefs, SEM Rush, Moz, Screaming Frog, Sitebulb, GT Metrix, and Google PageSpeed Insights to deliver maximum value and propel your site toward success on those coveted SERPs.
Our approach centers on creating high-quality, organic links that capture Google’s attention and lead to sustainable SEO gains for our clients. No tricks or shortcuts here, as these practices could get you penalized from search engines in the long run! Just good old-fashioned hard work. Our team of in-house writers comes up with the quality content, and we roll up our sleeves to earn those valuable links through manual outreach and relationship building.
But wait, there’s more! We have a large database of bloggers, media publications, and webmasters with whom we’ve cultivated relationships over the years. Leveraging this network, we ensure you get the most value out of your link-building efforts.
Beyond manual outreach and guest blog posting, we’ve put together a master list of local directories based on our testing. Your small and medium sized business (SMB) will be featured prominently in local directories. And as the SEO landscape changes, we will explore and implement new link-building strategies to enhance your campaign and keep your site relevant.
The Most Competitve SEO Pricing Anywhere
Local SEO
- 10 keywords
- In-Depth Site Analysis and Report
- Internal Link Structuring & Organization
- Search Console/Analytics setup
- Business Profile setup & Geo-Targeting
- Guest Post & Article Posting
- Blog & Article Promotion
- Local Citations
Global SEO
- 10 keywords
- In-Depth Site Analysis and Report
- Internal Link Structuring & Organization
- Search Console/Analytics setup
- Business Profile setup
- Guest Post & Article Posting
- Blog & Article Promotion
- Local Citations
Why Local SEO Matters
In today’s extremely competitive digital landscape, the choice to invest in local SEO services can really impact the success or failure of your business. But where exactly do local digital marketing and local SEO fit into your overall campaign priorities?
The Power of Local Search: According to a study by MarketingSherpa, one type of search stands out as having the most positive impact on brands’ marketing objectives: local search. Nearly 54 percent of respondents say that local search was the single biggest factor to their online presence and lead generation.
Why Local SEO Matters: In this era of digital consolidation, with so many established businesses online, new competitors must focus their efforts on local SEO optimization. Whether you’re a small business or a multi-location firm, local SEO is a critical strategy for generating qualified leads and converting them into sales. If you haven’t implemented a local SEO strategy yet, you might be hurting your business’s growth potential.
Local SEO in Toronto done right!
Our vision at Website Design Lab revolves around three core principles: affordability, ethics, and transparency. As one of the premier SEO companies in Toronto, we specialize in creating customized and effective strategies tailored to your business’s unique needs. Our seasoned team has extensive expertise to consistently deliver high-quality results that search engines and visitors alike will love.
The SEO Marathon: Honesty and Realism
Let’s face it—SEO is no sprint; it’s a marathon. Instant results are not realistic, and we try to communicate this accurately. Instead, we set clear expectations, promising realistic goals and projections. Our commitment? To under-promise and over-deliver, making sure you’re completely satisfied. After all, we hope to foster a long standing partnership!
Clear Communication and Comprehensive Reporting
Our reporting is clear and user-friendly. We provide full keyword tracking and link building reports for your review. Throughout your search engine optimization campaign, we maintain this communication. Our SEO team is readily available to address any questions you may have.
Crafting Your Brand Voice
With the advent of A.I. and ChatGPT, lazy writers have opted for AI-generated content more and more. But have you noticed how pieces created by A.I. all sound eerily similar? Here at WDL we don’t take shortcuts when it comes to your content, whether its a blog article, guest post, or classified listing. We have real humans creating this content, so that it sounds like a real person.
Welcome to a new era of SEO excellence. Let’s elevate your digital presence together! 🚀
Reach Out
SEO (Search Engine Optimization) is like nurturing a plant. You don’t just water it once and expect it to bloom forever. Similarly, SEO requires ongoing attention and care.
It involves optimizing your website so that search engines (like Google) recognize it as valuable and relevant. This helps your site appear higher in search results when people look for related topics.
But here’s the catch: SEO doesn’t work overnight. It’s a gradual process, like growing a tree. You plant the seed (optimize your site), water it (create quality content), and patiently wait for it to grow (improve rankings).
Why Monthly Fees?:
Think of SEO services as a subscription. Just like you pay for Netflix or a gym membership monthly, SEO services operate similarly. Here’s why:
Consistent Effort: SEO involves ongoing tasks—updating content, building links, monitoring analytics, and adjusting strategies. These efforts need regular attention.
Algorithm Changes: Search engines change their rules (algorithms) frequently. To stay relevant, your site must adapt. Monthly fees cover the continuous adjustments needed.
Competitive Landscape: Your competitors are also vying for top spots in search results. Monthly SEO ensures you stay ahead or catch up.
If SEO were a seed, how long would it take to grow into a blooming plant?
The answer, much like the growth of a seed, depends on a variety of factors – the quality of the soil, the care it’s given, the weather conditions, and more.
SEO, like growing a plant, is a process, not an event.
Generally, you can start to see the first signs of SEO ‘sprouting’ anywhere from 2 to 6 months after starting your services. But don’t expect full bloom just yet. These results will likely be small and might not translate into significant changes in your business performance. You might notice a few more organic website visits, a slight increase in your website’s ranking for some keywords, or a small uptick in the time users spend on your site.
Nurturing and Growing:
SEO experts water your digital seed regularly. They create quality content, build links, and make sure your site is healthy.
Over weeks and months, your seed sprouts—your site climbs in search results. But it’s gradual, like watching a tree grow taller each season.
Patience Pays Off:
So, how long? Well, it varies. Some see progress in a few months; others take longer. But remember, consistent care yields the best results.
Be patient, keep nurturing, and soon your digital tree will shade your business with more visitors and success!
Our contracts are month-to-month with no minimum term. However, you should at least be committed to 6-12 months in order for the campaign to have the best chance of delivering results. If you can’t commit to that and are looking for a quick miracle, then politely we may not be a great fit for each other.
All campaigns start at the beginning of each month and we only take on a specific number of clients each month, so contact us immediately to book in a time to speak with us today.